Make marketing your brand easy, with printingandpromotions.com.au

Welcome to the printingandpromotions blog. We aim to bring you information and tips about the world of printing services and promotional products, from what to consider when creating your company brochure, to purchasing of promotional gifts, and how to bring it all together to succesfully market your brand.

Magic Card- Photo ID System

Posted by admin | Posted in Promotional Products | Posted on 17-02-2010

0

Is it worth investing in a Photo ID System?

Is your company considering investing in owning their own Photo ID System? With the constant improvement in printing technology, Photo ID printing is no longer a niche market that can afford to charge a fortune. Nowadays, with specialized Photo ID System printers becoming more compact and affordable, many companies, schools and institutions are choosing to print their own photo ID’s.

Benefits of avoiding photo ID outsourcing include:

  • Money saved and lead time reduced
  • Photo ID cards and identification badges can be updated regularly and printed upon request
  • Flexibility in design and applications
  • Increased security around your ID badge production

Quite simply, if you are asking whether it is wise to invest in your own Photo ID system- the answer is yes!

Selecting a Photo ID System that will meet your needs:

If you have heard horror stories about companies and institutions investing lots on money into a Photo ID System only to find that the process is time consuming and doesn’t achieve the results promised or hoped for- then it is likely that they have not done their research or have not communicated their needs clearly to the printer manufacturer.

Our recommendation is to choose to invest in a Photo ID System developed and sold by a company that specializes in ID cards and Photo ID Systems- this way they know the right questions to ask and you know that you are getting informed advice and a specialist Photo ID System rather than just a multi-purpose printer.

One such company is Magic Card, Australia who is specialists in secure ID card printers. They offer a number of Photo ID Systems and custom plastic cards. They offer you a customized solution simply by having you answer 5 key questions with regard to your ID card needs. Such specialist companies will also have constant stock of ID card consumables and accessories to limit your shopping around- saving you more time and money.

Features to look for in a quality Photo ID System:

  • Print quality- look for edge to edge printing, color and monochrome options
  • Print speed- the faster the better if you have a high turnover of cards
  • Compatibility- is the Photo ID System compatible with your current computer systems such as Windows 7, XP and Vista
  • Options- can you print double sided? Does the card have an encoding option and visual security? ect
  • Warranty- does the Photo ID System offer a good warranty?

Write a comment